Who We Serve

A rehab marketing agency that measures itself in admits, not clicks

Addiction treatment is where we do the most work. We help detox, residential, PHP, IOP, and outpatient programs get found by the families searching for them, earn their trust, and track every call to the admit.

  • Rehab SEO, ads, web, and social
  • Built for the searches families make in a crisis
  • Every admission traced to its source
A family meeting an admissions lead at the entrance of a residential treatment center, the moment a rehab marketing agency works toward
The Problem

48.4 million Americans aged 12 and older met criteria for a substance use disorder in 2024, and only about 1 in 5 who needed treatment received it. The families looking for you are real, and most never find the right program.

  • Families search in a crisis, often late at night, and decide quickly. If your program isn’t the one they find and trust first, they call someone else.
  • Facility leaders are tired of agencies that report hundreds of calls, only to learn from admissions that most were spam, out-of-network, or bots.
1 in 5got the treatment they neededPeople who needed substance use treatment in 2024; 4 in 5 went withoutSAMHSA 2024 NSDUH
A family member searching “how to get someone into rehab” on a phone in a kitchen
190% increaseorganic calls213 to 617 a month, year over year
Digital Marketing For Rehabs

Found first, trusted fastest, tracked to admission.

Digital marketing for rehabs has to earn trust fast. Families check reviews, accreditation, and staff pages before they call, and addiction treatment facilities average just 2.82 of 5 stars on Yelp across 589 facilities. We build the credibility families look for, the pages that answer what they searched, and the tracking that tells you which channel produced each admission.

  • Substance abuse treatment marketing aimed at the searches that lead to admissions
  • Clean intake data sent back to Google and Meta, so they find real people, not bots
  • Reports from your CRM and call tracking: calls, admits, and cost per admit
Get my free rehab marketing audit
Results

Proof, not promises.

100,000plusSessionsOrganic sessions a month, from under 100
256% increaseAdmitsAddiction treatment client
$1.2MRevenueAdmit revenue added in two months, same PPC spend
Case study · addiction treatment

Addiction treatment clinic, our team’s previous agency

Almost no organic visibility, a stagnant paid account, and a site that couldn’t turn calls into admits. We rebuilt search, content, paid search, and CRM tracking together.

  • Organic traffic grew from under 100 to over 100,000 sessions a month
  • Organic calls rose 190% year over year, from 213 to 617 a month, and admits rose 256%
  • On the paid side, admit revenue grew $1.2 million in two months on the same spend
Organic calls per month (YoY), addiction treatment clientClient result
213Month 1617Month 2

Our team’s previous-agency client: organic calls grew 190%, admits grew 256%, and organic sessions went from under 100 to over 100,000 a month.

Results shown were achieved for specific clients, including results achieved by our team at their previous agencies. They are not typical and depend on budget, market, clinical offering, and intake execution. Oluna does not guarantee census, cost per admit, or rankings.

The Process

How it works for a treatment center.

  1. Audit

    We look at how families find, or miss, your program across search, AI answers, ads, and referrals, and where inquiries slip away.

  2. Strategy

    A growth plan tied to census goals by level of care: which channels, in what order, and what each should produce.

  3. Execute

    Campaigns, content from your clinical team, and admissions pages, all reviewed and approved by you before launch.

  4. Report

    Monthly admit-level reporting from your CRM and call tracking; budget moves toward what fills beds.

Continuum of care

Across every level of care

Families search differently for detox than for IOP. Each level gets its own page and campaign, so the right family lands on the right program.

  1. DetoxMedically supervised, around the clock
  2. ResidentialLive-in treatment
  3. PHPDay treatment, home at night
  4. IOPA few hours, several days a week
  5. OutpatientWeekly sessions
  6. Sober livingStructured step-down housing
Plus multi-location programs and the other kinds of care we serve
“Every successful admission represents a life finding the help it needs. We treat every campaign with that in mind.”
Why we chose behavioral health
In Depth

Rehab marketing, in depth.

What you get

Delivered for a treatment center, month to month.

  • One page per program and level of care
  • Paid search managed keyword by keyword
  • Content from your clinical leadership, under their names
  • Admits by channel, from your CRM
Start the conversation

Spots in our program are limited. We cap our roster, so if you are interested it is best to get included sooner rather than later.

01

The words families type

Families say “rehab”, “drug treatment”, and “substance abuse treatment”, and Google treats them much the same. Our rehab marketing builds one strong page per program instead of scattering your visibility across near-duplicates, and treatment center marketing extends that to every level of care you offer, so a family searching for detox and a family searching for IOP each land on the page written for them.

02

Rehab SEO, rehab advertising, and the pages in between

Rehab SEO and treatment center SEO build steady visibility you own: content written with your clinicians and listings kept consistent across the profiles families and referral partners check. Rehab advertising brings calls in now while organic grows, with Google Ads managed keyword by keyword. Both send families to admissions pages built to turn a visit into a call, with every call tracked through your CRM.

Common Questions

Frequently asked questions

Straight answers to what program leaders ask us most.

Still have questions?Ask them on the first call. Straight answers, no pressure.
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Which levels of care do you market?

All of them: medical detox, residential and inpatient, PHP, IOP, outpatient, and sober living, including multi-location programs. Each level of care gets its own pages, campaigns, and tracking, because a family looking for detox and a family looking for IOP are making very different decisions.

How do you find the right clients for our specific commercial insurances?

We target the searches people make when they’re checking coverage, build pages that answer insurance questions before the call, and feed your ad platforms clean intake data, so they find callers who match your programs and payers instead of out-of-network volume.

How do you tie spend to actual admits?

We connect your marketing to the systems you already use, including KIPU, Salesforce, Dazos, HubSpot, CallRail, and CallTrackingMetrics, and follow each inquiry from the first search or click to the signed intake. Then we filter out spam and out-of-network calls, so your reports, and your ad platforms, only count the inquiries that matter.

How fast can marketing impact our census?

Paid search can bring in qualified inquiries within weeks; one account went from 0–1 admits a month to 6 a month in four months. Organic search and AI visibility build over quarters and keep working after the spend stops. We’ll set honest expectations for your market on the first call, and we judge results by the quarter and year over year so one slow month never drives the strategy.

How do you handle multiple programs or locations?

Each location, program, and level of care gets its own pages, campaigns, budget, and tracking, so you can see what every one of them produces. Our team has grown a regional brand from one facility to four locations, and an ABA provider from 1 clinic to 5 in 24 months.

Do I have to sign a long-term contract? What happens if the census doesn’t move?

No. We offer month-to-month contracts, so you are never locked into a long commitment. If you are not happy with the work, you can cancel anytime. Clients from our team’s previous agencies have stayed on for more than 10 years on month-to-month terms. If census isn’t moving, you’ll see it in the same report we do, and we’ll show you what we’re changing before you ever have to ask.

Get Started

Let’s talk about your treatment program

Tell us your levels of care and where census stands. We’ll come back with a free custom quote built for your treatment program.

What happens next

  1. Tell us about your program, your goals, and where census stands today.
  2. We review your current marketing and come back with a free custom quote and a clear plan.
  3. If it’s a fit, we start month to month. No long-term lock-in, cancel anytime.

Your information is kept confidential. We never sell your data.

Your inquiry is confidential and comes with no obligation — we never share facility information.